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The State of Communications Pay in 2025

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With nearly two-thirds of communications professionals in the UK considering a new role in the next 6 months, organisation’s may be a risk of losing strong talent and needing to attract new people in an increasingly competitive market.

One of the key drivers behind this movement is pay stagnation. A quarter of communications reported they had received no salary increase in the last 12 months, and with the rising cost of living this lack of salary growth is likely to accelerate movement across the industry as communications professionals seek better-compensated opportunities.

Salary benchmarking concept with stacked gold coins increasing in height and a tape measure, symbolising financial growth and compensation measurement.

Whether you’re looking to move roles or you’re responsible for hiring, having up-to-date salary benchmarking data is essential. The workforce want to know they’re being paid fairly, and employers need to ensure their packages are competitive enough to attract and retain high-cailbre communications professionals.

Our latest insight report, The Mini View, delves into the latest salary benchmarking data for communications professionals in the UK, among other key industry trends, opportunities and challenges.

Accurate salary benchmarking is a crucial part of retaining talent. If it isn’t aligned with the market, your organisation risks:

  • Struggling to attract the best candidates
  • Losing strong performers to competitors
  • Damaging long-term employee engagement and morale
  • Creating inconsistences across teams and seniority levels

You can find an extract of the latest salary benchmarks split by industry and role level below. To see salary benchmarks across all industries, download the full report today.

Agency

MinimumMaximum
Account Executive£26k£30k
Senior Account Executive£28k£36k
Account Manager£35k£45k
Senior Account Manager£45k£58k
Associate Director£60k£85k
Director£85k£120k
Partner£120k£350k

Consumer & Commercial

MinimumMaximum
Account Executive£26k£30k
Senior Account Executive£28k£36k
Account Manager£35k£45k
Senior Account Manager£45k£58k
Associate Director£60k£85k
Director£85k£120k
Partner£120k£350k

The Mini View includes a full breakdown of salaries across multiple communications disciplines, plus deeper insights into:

  • Budgets
  • AI
  • Hybrid working
  • ED&I
  • Hiring trends
  • & more!

Fill out the form below to download your copy of The Mini View:


Download The Mini View

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