Key Takeaways from Internal Communications Advisory Board – Technology Sector
We’re delighted to have hosted our latest Internal Communications Advisory Board, focusing on the technology sector. We explored two critical topics: the impact of Artificial Intelligence (AI) on internal communications (IC) practices and strategies for navigating IC during redundancies. A diverse group of Senior IC experts joined us to delve deeper into these areas. The following key takeaways were initially drafted by ChatGPT, with human refinement added where needed.
The Impact of AI on Internal Communications
Recognising the Value of Human Touch
It was widely agreed that AI, with its current capabilities, cannot replicate the authenticity and human feel required to engage employees effectively. Participants stressed the need to help senior stakeholders understand that IC extends beyond writing and that AI should be seen as a tool to enhance, rather than replace, IC practices.
Creating a Framework of Protection
Our group emphasised the need to establish a framework of protection when integrating AI into IC. Privacy and data security were key concerns, and participants stressed the importance of complying with regulations and building trust with employees.
Embracing Technology in Conjunction with Existing Systems
Discussion of the implementation of AI into business practice tends to bring concerns about ‘replacing’ job roles. The discussion highlighted the need to acknowledge that history has shown previous technological breakthroughs are often utilised alongside existing technology and systems, rather than entirely replacing them. It’s important to integrate AI seamlessly into IC processes and leverage its potential to optimise tasks like video production and generating initial drafts cost-efficiently.
Managing Skepticism
Participants highlighted the importance of addressing fears and skepticism surrounding the use of AI in IC. While AI can enhance efficiency and productivity, it is crucial to manage expectations and communicate that AI is not a replacement for human-centric IC practices.
Navigating Internal Communications during Redundancies
Addressing Employee Concerns
The roundtable recognised the significance of considering the well-being of employees going through redundancies. Such employees may experience anxiety and fear about their own job security. While indefinite job security cannot be promised, honesty, transparency, and regular communication were identified as essential elements throughout the redundancy and post-redundancy process.
Prioritising Employee Well-being
The group stressed the need to provide support for employees not only during but also after the redundancy process. Comprehensive well-being initiatives, such as career counseling, mental health support, and skills training, should be implemented to help employees navigate the transition and build resilience.
