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Tech Change Storytelling: Where Do You Start?

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In the fast-paced world of technology, effective communication during periods of change is crucial. In a recent webinar, Erum Quddus, a Transformation Storyteller and Consultant in Agile and tech change communications, shared insights on avoiding common pitfalls and crafting successful change narratives in collaboration with IT teams.

Meet the Speaker: Erum Quddus

Erum Quddus is a seasoned Transformation Communicator and Storyteller with over a decade of experience in Agile and tech change communications. With more than 20 years in financial services, fintech, and IT, Erum has been instrumental in Agile transformation, IT and digital delivery programs, and mobile banking. She collaborates with senior leaders to enhance change and transformation communications.

Notably, Erum developed the industry-leading Agile Communications Activities Planning tool and authored the Agile Communications Manifesto, both of which have significantly influenced the field.

Webinar Highlights

During the webinar, Erum highlighted the avoidable pain points that often arise during tech change initiatives. She emphasized the importance of delivering compelling change stories and the role of effective communication in ensuring successful outcomes. By working closely with IT colleagues, communicators can bridge gaps and foster a smoother transition during technological transformations.

Further Engagement

For those interested in learning more about effective communication strategies during tech change, the full webinar recording is available. Additionally, you can connect with VMA on LinkedIn to explore more resources and insights.

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