Job Overview:
Senior Brand & Marketing Manager
Bedford (Hybrid – Office 2 days PW)
£75k plus bonus, benefits
My client is looking for a strategic marketing leader to help shape the future of one of the UK’s most recognised & trusted fast-service brands.
Role
Reporting into the Commercial Director. this role will lead how we understand our customers, how we tell our story, and how we deliver marketing that drives real commercial impact across both B2B and B2C. With an ambition to accelerate growth, increase market share, Marketing & Brand plays an integral part in achieving this goal.
• Shaping the strategic marketing agenda to support growth across multiple customer segments
• Turning customer and market insight into powerful marketing strategies
• Leading connected, multi-channel marketing across CRM, PPC, social, content, digital and ATL
• Provide strategic leadership to the marketing function
• Developing and inspiring a talented marketing team
Ideal background
- 5 years + Marketing & leadership experience leading a fully integrated team
- Prior sector experience in a distress-service, fast service or similar trust-critical industries. (Consumer, online marketplace)
- Strategic leadership and clear brand vision, with the ability to influence at senior levels.
- Expertise across multi-channel marketing, including CRM, PPC, social media, content, ATL and digital.
Comprehensive benefits plan includes:
- Performance bonus (up to 30%), car allowance and decent benefits.
Note: We have been retained as an exclusive recruitment partner on this search.