Are You Building a Communications Team or Restructuring Your Marketing Department?
In today’s business landscape where we see challenging market conditions, major global events and a need for transformational change, there can often be a mismatch between existing operating models and market realities. Whether through an overly complex structure, loss of clear reporting lines or a lack of role clarity, a poor structure and strategy can account for huge losses in efficiency.
It’s vital that leaders regularly review and evaluate their business functions and strategies to ensure they are fit for purpose and ready to take on the challenges of the future. Those who don’t, risk reduced productivity, low employee engagement and missed opportunities for growth. Meanwhile, your competitors who are taking these necessary steps, may be prospering and driving a greater gap between you and them.
Taking the steps to review your current structure and regain strategy, will put you in a better position to tackle challenging issues and will create a better function for the future.
