The Head of Public Affairs is a senior leadership role responsible for developing and implementing strategies that manage an organisation’s relationship with key external stakeholders including government agencies, policymakers, and the broader public. Their aim to ensure their organisation’s interests are effectively represented, influencing public policy and fostering a positive reputation.
Day-to-Day Duties:
Depending on the size of an organisation, the responsibilities of the Head of Public Affairs can vary, however most commonly include:
Developing and overseeing the organisation’s public affairs strategy, ensuring alignment with overall business objectives
Leading on advocacy initiatives to shape policy and regulatory developments that impact the organisation
Building and maintaining relationships with government officials, policymakers and regulatory bodies
Staying up-to-date on legislative and regulatory changes
Leading and mentoring the public affairs team
Representing the organisation in key forums, public hearings and stakeholder meetings and acting as the primary spokesperson on public policy matters
Coordinating with other teams in the organisation such as media and marketing to ensure consistent messaging across channels
Essential Skills & Experience:
Proven experience in influencing public policy and managing high-profile stakeholder relationships
Exceptional written and verbal communication skills
Ability to analyse complex issues and convey them clearly to key stakeholders
Deep understanding of government processes, public policy and regulatory environments
Strong people management skills with the ability to develop a successful team
A strategic thinker with excellent negotiation and problem-solving skills
Resilience and adaptability to handle high-pressure situations
A strong network of contacts within the government and public sectors
Frequently Asked Questions:
What does a Head of Public Affairs do?
The Head of Public Affairs is responsible for shaping and leading an organisation’s strategy in managing external relationships. They focus on advocacy, policy analysis, and reputation management, ensuring the organisation’s interests are effectively represented in the public sphere. Their role involves leading government relations efforts, monitoring policy changes, and advising senior leadership on key issues impacting the organisation.
Who does the Head of Public Affairs work with?
As part of the senior leadership team, the Head of Public Affairs works closely with the executive team, and reports into the Chief Communications Officer. Their direct reports include Public Affairs Managers and Officers. They also work with many external stakeholders including government officials, policymakers, media representatives, and journalists.
What skills are required to work in public affairs?
Working in public affairs requires individuals to have exceptional communication skills and political knowledge. They will need to be able to build relationships with key external stakeholders such as government officials and the media. Having a deep understanding of public policy, legislative processes and advocacy techniques are crucial for influencing the public opinion and shaping policy decisions effectively.
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