​VMA GROUP recently partnered with communications agency Citypress to conduct some research aimed at senior communications leaders in the technology sector.

We asked senior PR and Corporate Communications professionals in the tech sector to take part in a short survey, examining the responsibility of communications professionals to develop public trust in tech and how they build awareness of issues impacting the sector.

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Key findings included:

1. 75% of senior comms pros now regularly engage on sector-wide issues from skills to tech deployment outside their day-to-day jobs

2. Almost 80% felt there was a lack of long-term strategy for the tech industry in tackling the skills gap

3. Budgets have largely held firm over the last 12 months, with almost two thirds (61%) saying they have increased or stayed the same 

If you would like to download a copy of research findings, please fill in the form below...

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