VMA GROUP Supports Leading Travel Management Firm Grow Their Marketing Team
Reed & Mackay are leaders within the global travel and event management arena, connecting people effortlessly around the world to enable business relationships to flourish. Their dedicated teams make travel and events effortless and hassle-free, setting the agenda for the future of business travel, expense, and event management.
Seeking a Customer Marketing Manager to join their growing team and support their next stage of global growth, Reed & Mackay’s Global Growth Marketing Director reached out to VMA GROUP’s Senior Consultant, Jack Pascoe for support.
Having placed themselves in their own role at Reed & Mackay, they were confident that Jack’s specialist knowledge within the marketing and digital discipline meant he would deliver the highest quality and most suitable candidates for the role.
Partnering with the Client Success teams, the Customer Marketing Manager would be responsible for harnessing data and insights to develop and deliver the best client experiences. With a focus on retention, loyalty and advocacy, Reed & Mackay were looking for someone who was experienced in creating and executing marketing campaigns and programmes.
After an in-depth search of the candidate marketplace and VMA GROUP’s extensive network, Jack sourced Dylan O Reilly, a seasoned marketing and sales professional with a history of working in campaigns across the globe.
With experience in working with other well renowned travel organisations, Dylan’s well-rounded marketing knowledge, confidence and ambition stood out to Jack and following a series of successful interviews, he was appointed.
“Jack was brilliant throughout the whole process. He was very transparent, always kept me in the loop and always made sure I received the correct information. Couldn’t recommend him enough, thanks Jack!”
Dylan O Reilly, Customer Marketing Manager, Reed & Mackay
