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Customer Communications Manager

Customer Communications Manager

  • Location

    Reading

  • Sector:

    Communications, Marketing & Digital

  • Job Type:

    Permanent

  • Salary:

    £45,000 - £50,000

  • Contact:

    Callum Williams

  • Contact Email:

    cwilliams@vmagroup.com

  • Contact phone:

    07788210901

  • Job Ref:

    CWTW

  • Published:

    about 2 years ago

  • Expiry Date:

    2023-03-14

Our client, the UK’s largest water services company, is hiring for a Customer Marketing Communications Manager to join their Customer Experience team and execute effective end-to-end communications strategies.

Reporting to the Senior Customer Communications Manager, you will develop clear and effective communications that improve customer journeys, in line with business objectives, while promoting brand perception. The ideal candidate will be experienced with customer communications, strategic, and demonstrate strong copywriting skills. This position is hybrid, in-office 2 days a week including Wednesdays.

Key Responsibilities Will Include:

  • Design impactful end-to-end communications to guide customer journeys, whether moving home or repairing water leaks, across multiple channels (digital and print)

  • Develop an effective contact strategy, ensuring complex information is simplified, effective, consistent and aligned to brand objectives

  • Ensure communications are clear and concise for their intended audience, while maintaining brand tone of voice

  • Working to deliver business objectives and generate desired customer behaviours while enhancing customer experience

  • Measure and report on outcomes, using data and feedback to drive continuous improvement

  • Work flexibly across customer communications sent out by all business areas

  • Support with communications during incidents, such as major water leaks, working closely with appropriate operational teams

 

Key Skills and Experience Required:

  • Strong communications/marketing experience across customer journey communications

  • The ability to document complex communication aligned to different customer segments and attributes, including trigger for each communication, key messaging to deliver, and required perceptual and behavioural outcomes at each touchpoint

  • Strong copywriting skills

  • Demonstrate strong digital awareness across communications, including email and social media

  • Be strategic, with experience of developing a communications strategy from end-to-end

 

Benefits Include:

  • Flexible working policy

  • 26 days annual leave, increasing to 30 days with length of service

  • Generous pension contribution

  • Access to store discounts

 

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