Join us on Thursday 18 July at 12:30pm BST as Dana Pooleoffers a new perspective on GenAI and practical advice for those looking to embrace new Automation trends and take advantage of these capabilities to save time, do less "doing" and more "thinking" in their roles.
By end of 2024, 40% of enterprises will be embedding conversational AI to enhance customer engagement and overall user experience.By building tech acumen, change and communication professionals can play a huge role in partnering with IT to humanise and train bots to deliver efficiency and business outcomes.
You'll walk away feeling positive about the future and with 3 practical "to dos" to set you on your own path of learning and upskilling and be ready for the impact of AI and automation on the job market.
Your Speaker
Dana Poole, Transformational Change Strategist & Storyteller
Dana is an original thinker, results-driven, trusted advisor with proven track-record of transformational change & digital communication at world’s leading brands. Dana spent the last 3 years helping a mature, established Intelligent Automation Team build trust, reputation and visibility through storytelling within their own company and across the industry. In her newsletter Narrative Automationshe charts her upskilling journey and uses storytelling to simplify complex language and concepts.
Your Host
Deborah Le, Principal Consultant, Interim & Contract, VMA GROUP
Deborah specialises in the appointment of senior internal communications and change communications professionals, for interim and contract roles.
Having focused on sourcing marcomms talent in the last 16 years, she has built a strong network in this area and takes pride in connecting businesses with individuals.
"We engaged VMA GROUP to assist us in identifying an interim senior communications executive to bring board level expertise to a refresh of our internal and external comms strategy. Deborah grasped the brief right off the bat, and within a week of our first discussion they presented us with a fabulous candidate slate that offered us a range of different experiences and potential solutions to our requirement, and led to a brilliant appointment."
Steve Bennett Group Executive Director, Human Resources
"VMA GROUP were super transparent throughout the whole recruiting process, provided us with quality candidates and ultimately found us someone who was a perfect fit for the role we had advertised. I would thoroughly recommend the team at VMA GROUP when searching for your next Digital Marketing hire.
James Boyle Head of Performance Marketing and Digital UK
"VMA GROUP ensured our company had a terrific recruitment journey in finding the ideal Head of Membership, from start to finish. They were responsive with a competitive quote, finessed the job specification to suit the market, found an excellent range of candidates, provided salient feedback on the company's recruitment processes and assisted the interview assessments perfectly."
Dirk Vennix CEO
“VMA GROUP has consistently provided numerous well-qualified candidates for our positions. The quality of VMA GROUP’s candidates continues to exceed that of the other talent agencies that we work with. We regularly have difficult decisions to make because we are faced with choosing between several exceptional options.”
Ed Keller Chief Marketing Officer
“VMA GROUP understands the marketing space well and is able to hone in on the specific skills you are looking for. Their keen appreciation of personality dynamics means that they are also good at spotting what kinds of people will fit in to your team. Always a pleasure to speak to and absolutely focused on finding the right people.”
Daniela Zuin CMO
"I was really impressed by VMA GROUP's professionalism, the great candidate CVs really matched the complex brief"
Jayne Wilson Interim Director of Internal Communications
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